How it works

The main purpose of Matrix Object is to holds all dynamic data relevant to current page and make sure it will add to all pages on which you need to send personalized messages (web push and smart popup). Once you placed matrix object, Frontuser will collects all data on page load. After some time duration your will able to utilize matrix object variables into your message personalization and build segmentation rule.


You can utilize matrix object variables after 24 hours of its implementation.

Due to data redundancy, Frontuser will reload matrix object variables list and prepare new list every 30 days of its implementation. To increase this limit kindly contact to Frontuser support.